The Master Innholders has announced three new hotel management professionals as members.

James Clarke, general manager of Hilton London Bankside, Jorge Gertrudes, operations director of The Pig and The Pig – In The Wall, and Zoë Jenkins, general manager of Coworth Park have been awarded Master Innholder status by the hotelier organisation.

Known for organising the annual Hotel General Managers’ Conference, providing sought-after educational opportunities, the Aspiring Leaders Diploma and Innholders Scholarship, and setting management standards within the industry, the Master Innholders annually invites applications from forward-thinking hoteliers to join its organisation.

Recognised as one of the highest honours of hotel management, applicants of the membership take part in a rigorous application process, including interviews and a 1500-word essay on their personal philosophy and evidence of their involvement in the industry. The successful candidates will now take part in the organisations effort to inspire and encourage the next generation of hotel professionals through education and mentoring.

Commenting on the newest members, chairman of the Master Innholders and managing director of Exclusive Hotels and Venues, Danny Pecorelli FIH MI said: “I’m pleased to welcome these incredible professionals into our 150-strong membership. Showcasing talent, drive and ambition to support the hotel industry, James, Jorge and Zoë embody the values of the Master Innholders and I look forward to working alongside them.”

For more information on the Master Innholders and its educational programmes, please visit www.masterinnholders.co.uk.