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Herald: Stay calm and weather the changing market

Quality disposables manufacturer and supplier, Herald is preparing its customers for the rising costs, inevitable in these challenging times, while seeking to reassure by securing its product range and ensuring there are always alternative choices available.

With many major cities in China being forced back into some form of lockdown, and the supply chain under threat, there’s a shortage of materials, which is causing a sharp, pre-emptive rise in prices across the market. If you add to this the increasing fuel costs, and a general lack of stability for all businesses, the immediate future holds quite a bleak outlook.

 

There’s a current air of unease which is spreading its way about all those who stay on top of the world situation. In terms of disposables, we’re seeing a potential 25 per cent increase in the cost of materials - and it’s hard not  to be concerned when this is paired with transport problems and gas and electricity rising costs.

 

However, the message here is simple – please don’t panic buy.

 

Panic buying kills the market. It turns a bad situation into a critical problem and forces prices even higher, making many businesses unsustainable and bringing them to their knees.

 

For our part, we will continue to be transparent about what we can deliver and any extra costs we have to impose. Good communication is vital in trying times. By continuing to adopt an open and honest approach, we can ride out the situation together.

 

Plans in place

Our position has always been to secure extra product so that the customer gets access to the products they need without too much delay. We have taken these steps in recent months and we have the storage space necessary to hold these products.

 

If products do run out, we can advise and steer our customers towards suitable alternatives. And if price rises mean that certain products are not viable in the short-term, we will make sure that we continue to offer as great a selection as possible so that you can make the best choices. We’re in this together and we’ll do all that we can to keep providing our customers with a service that is second to none and quality products that are affordable.

 

For further information on Herald and its products, log on to www.heraldplastic.com or call 0208 507 7900 to order a copy of the new catalogue.